
Founder & CEO of a multi-brand digital and education ecosystem that excels in supporting
small businesses, schools, and nonprofit organizations. Known for building scalable systems,
translating vision into execution, and aligning marketing, technology, and operations with
mission-driven goals. Brings more than over a decade of experience in leading digital strategy,
educational programs and cross-functional teams in both private & nonprofit sectors.


Personal company that I own, where I have managed my own clients' Google Ads,
Facebook & other social medi...
Personal company that I own, where I have managed my own clients' Google Ads,
Facebook & other social media accounts, among other things, Including:
• Create engaging text, image and video content for Business Owners.
• Work closely with clients to ensure that their PPC campaigns and other digital
products are attaining peak performance levels.
• Full ownership and management of Google Ads & FB platform: including
campaign set up, management, analysis, optimization, and reporting.
• Suggest new ways to attract prospective customers to Business Owners, like
promotions and competitions.
• Oversaw the work and performance of Virtual Content Writers, Social Media,
Graphic Designers and Digital Media team members.
• Leading search marketing efforts (SEO and SEM) by developing key words,
analyzing, optimizing, managing tools and agency resources and driving
continual improvement
Create new campaigns, conduct bid management and optimization, and
keyword copy in support of client goals.
• Work with Business Owners to implement a consistent and strategic social
media plan to grow their social media presence.
• Hired & Trained staff.
• Research, compose, schedule, and post on-brand social media content (Twitter,
Instagram, Facebook, LinkedIn, Pinterest).
• Develop keywords, ad copy, and creatives for paid search campaigns (PPC,
display and mobile)
• Work closely with clients to ensure that their PPC campaigns and other digital
products are attaining peak performance levels.